Cofounders Jon and Gila Kurtz launched Dog is Good (DIG) in 2008 after Gila, a professional dog trainer, had long complained about the lack of clothing which expressed her love of dogs and was actually fashionable. The DIG brand was created to celebrate the remarkable bond people have with their dogs. With a mission to change lives one dog at a time, the brand focuses on art and messaging that resonates with dog lovers and reminds us all, as we say, how great it feels to be with Dog.
Los Alamitos, California
